2025 State of Programmatic Report
The Client Insights Analyst is a key member of the Client Insights team, responsible for owning client engagement, driving adoption, and delivering strategic insights using Comscore’s syndicated data products. This fully remote role offers the opportunity to work with major media owners, publishers, advertisers, and agencies across the APAC region, primarily supporting international markets outside of India.This role is ideal for an experienced client‑facing analytics professional from the media, publishing, or advertising ecosystem, who is analytically strong, confident with data‑led storytelling, and comfortable leading client conversations. You will act as a trusted partner to clients, translating Comscore data into actionable insights while collaborating closely with Commercial, Client Services, and internal product teams.
ComScore Product Knowledge:
Develop and demonstrate advanced understanding of Comscore’s syndicated product portfolio, including digital, social, and Custom Solutions.
Possess strong knowledge of Comscore methodology, with the ability to clearly explain data nuances, limitations, and use‑cases to clients
Confidently address the majority of client questions related to data, methodology, and reporting, and know how to navigate internal teams for deeper technical or product‑level inquiries
Work independently and efficiently with internal tools and processes such as Jira, iCRF, DMI tools, QAT, AMT, and other internal platforms.
Act as a product subject‑matter resource within the team, supporting best practices and consistency in client delivery
Data Insights & Partnership:
Lead the pulling, analysis, and validation of data for assigned client accounts
Develop high‑quality reports, dashboards, and presentations using Excel, PowerPoint, Power BI, and Word
Drive insight‑led storytelling, helping clients understand what the data means for their business, performance, and strategy
Design and deliver client trainings and enablement sessions (formats, series, and customized walkthroughs) aligned to client business objectives and subscriptions
Apply strong understanding of digital performance metrics, user behavior, and media measurement frameworks
Leverage experience with tools such as Google Analytics, Power BI, and similar platforms to interpret and contextualize performance trends
Understand website tagging fundamentals and how they impact measurement and reporting
Client Management:
Own proactive client engagement for assigned accounts, using data insights to guide conversations and identify value opportunities
Serve as a primary day‑to‑day contact for clients on reporting, insights, and standard data‑related queries
Record and maintain accurate documentation of client interactions in CRM tools such as Salesforce, Slack, or internal systems
Prepare recurring and ad‑hoc client reports with a strategic, consultative lens
Manage user access, credentials, and subscriptions in line with contractual agreements
Identify, troubleshoot, and escalate data or delivery issues appropriately, ensuring timely resolution and clear communication
Skills & Qualifications:
Excellent verbal and written communication skills, with the ability to confidently present insights to external stakeholders
Strong proficiency in Microsoft Office Suite — Excel (advanced formulas, pivots, charts), PowerPoint, Outlook, and Word
Hands‑on experience with data analysis, investigations, and working with large datasets
Strong familiarity with analytics and data visualization tools, including Google Analytics and Microsoft Power BI
Solid understanding of the digital advertising, publishing, and media measurement ecosystem
Highly collaborative, relationship‑oriented, and comfortable working with cross‑functional teams
Strong sense of ownership, accountability, and ability to manage multiple priorities independently in a remote setup
Curious, adaptable, and motivated to stay current with industry trends and evolving client needs
Core Qualifications:
Bachelor’s degree from a 3 or 4‑year college or university, preferably in Marketing, Advertising, Media, Communications, or a related field
4–6 years of relevant work experience in Client Insights, Client Servicing, Client Success, Analytics, or Research
Prior experience in the Publishing, Media, Advertising, or Digital Analytics industry is required
Strong experience using Microsoft Office Suite, Google Analytics, and Power BI
Comfortable with internet technologies, digital platforms, and a basic understanding of how online measurement works
Proven ability to build strong client relationships, collaborate across teams, and communicate effectively in a remote, global environment
Cross‑Team Collaboration:
Build and maintain strong working relationships with Client Services, Commercial, Product, and Operations teams
Communicate client feedback, data challenges, and product needs in a clear, structured, and action‑oriented manner
Partner closely with Commerc